Established in 2001, Empowered Communications has quickly established itself as Australia's leading permission marketing network by developing unique, online loyalty programmes that cater to emerging areas of interest.

The company runs a network of websites and loyalty programmes that reward subscribers simply for responding to or taking part in promotional and marketing research projects for which they have pre-specified an interest in receiving.

With outstanding member-management processes and their expertise in web-technologies, Empowered Communications has designed B2C and C2B communication solutions that deliver timely, targeted, cost-effective and successful promotional and marketing research outcomes.

We believe in a win-win philosophy that benefits both our subscribers and our clients.

We understand that the most effective direct marketing campaigns have a strong, relevant, timely and reward-based call to action to heighten the likelihood of message uptake and direct response. That's why each email promotion, survey invitation or marketing campaign we facilitate for our clients through our loyalty programmes automatically include an in-built incentive component.

Subscribers can specify categories of products and services that they are interested in so that we do not transmit unwanted communications to them needlessly. In this way, clients who use Empowered Communications opt-in database can feel confident that the recipients of their communications are receptive to their communications.

Empowered Communications is constantly designing new opportunities to expand its media network through improved and additional services for its subscribers.

In the past year alone, the company has added three new loyalty programmes and has upgraded its flagship programme - SMSPup to ensure the programme maintains its attractiveness to subscribers. This philosophy of continuous innovation is integral to our goal to reach subscribers insufficiently catered for by other permission marketing providers.

In addition to managing successful permission-marketing media channels, Empowered Communications also provide a range of marketing technologies for businesses including eTicketing Solutions, data capture systems, data validation & cleansing systems and bulk two-way communication technologies.

Empowered Communications offers sophisticated infrastructure that can seamlessly deliver complex, targeted, and personalised one-to-many email communications, whilst protecting the privacy of our subscribers.

We take the time to understand our client's objectives in order to deliver targeted campaigns that exceed expectations. As a result, Empowered Communications is favoured by Australia's leading advertisers and the creative and media buying agencies that support them.

To discover more about how Empowered Communications can assist your business, research and promotional strategies, please contact us.